Emma Chen

About Us

Hi, I’m Emma. I live in Los Angeles with two cats, one dog, and a closet that’s slowly taking over my living room.

I’m a full-time fashion blogger and e-commerce livestreamer. I spend my days trying on clothes, write about what works, what doesn’t, and what’s actually worth your money.

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How I got here

I grew up bouncing between Shanghai and Los Angeles — one month in a city where trends are polished and sizing runs small, the next month back in LA where street style is relaxed and brands fit completely differently. That back‑and‑forth taught me to look at clothes with two sets of eyes.

Background — The Short Version

Grew up between Shanghai and Los Angeles → learned US vs. Asian sizing early

Studied fashion merchandising at USC → obsessed with fit on real bodies

Worked at a luxury PR agency → good experience, but missed talking to real people

2024: Quit PR, went full-time creator → weekly livestreams, honest try-ons

Now: Fashion blogger + livestreamer → turning video finds into written posts

My body. My sizing. My honesty.

I get asked this constantly, so I’ll put it right here:

Height: 5‘4" (163 cm)

Weight: 125 lbs (57 kg)

Body type: Pear shape — narrower on top, wider through the hips and thighs

Top size: XS–S (US 0–2)

Bottom size: M (US 4–6) or 27–28 waist

Shoe size: US 7 / EU 37.5

I’m not a model. Also not a size zero. I’m a normal woman who struggles with jeans that gap at the waist, tops that are too tight in the arms, and the eternal question: size up or size down? When I review something, I’ll tell you exactly how it felt on my body, whether I sized up, and who else it might work for. No guesswork.

What I do here

This blog has five main lanes:

1. Outfit Posts — daily looks, styling tricks, and my signature “one piece, three ways” (work, weekend, date night)

2. Livestream Highlights — the best finds from my weekly streams, turned into written recaps with sizing notes and links

3. Brand Collaborations — sponsored try‑ons, clearly disclosed, with the same honest verdicts (yes, even when they send me free stuff)

4. Trend Reports — seasonal roundups, shopping guides, and what I’m actually buying vs. skipping

5. Life & Style — LA living, my Arts District loft, farmers market hauls, and the occasional DIY pet bandana

Meet the roommates

You’ll see them pop up in photos, photobomb try‑ons, and occasionally steal the spotlight. Here’s who’s who.

Mochi (she/her)

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Breed: Domestic shorthair, brown tabby

Age: 3

Personality: High‑maintenance, dramatic, opinionated. She sits on the clothes I’m about to shoot and refuses to move. Fans call her “Supervisor Mochi.”

Blog cameo: When I say “Mochi approved,” it means the fabric survived her claws.

Bao (he/him)

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Breed: British shorthair, cream

Age: 2

Personality: Shy, lazy, sweet. His favorite hobby is sitting in empty shipping boxes. He once napped inside a Reformation package for three hours.

Blog cameo: If you see a cardboard box in the background, Bao is probably inside it.

Bubu (he/him)

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Breed: Corgi mix (rescue), yellow and white

Age: 4

Personality: Velcro dog. Follows me from bedroom to ring light to fridge. Loves wearing bandanas that match my outfits. Has strong opinions on which sweaters are “lap worthy.”

Blog cameo: “Bubu approved” is the highest honor. It only goes to pieces he tries to steal or nap on.

They’re not the point of this blog, but they make it a lot more fun.

One last thing

I started this blog because I love clothes that make normal days feel a little better. I love finding a vintage piece for thirty bucks that looks like it cost ten times more. I love hearing from women in their twenties and thirties who want style that fits their real lives — jobs, weekends, travel, whatever.

If that sounds like you, I’m glad you’re here.Stay honest. Stay comfortable.

— Emma

Updated · 2026-06-15 13:55
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